The Small and Medium Enterprises General Authority “Monsha’at” has announced the launch of the Sports Innovation Incubator in partnership with RSport Holding. The initiative aims to empower entrepreneurs and innovators to develop their ideas and transform them into scalable, growth-ready ventures, contributing to a more attractive investment environment in the sports sector.

The incubator targets projects in sports and sports-related technologies, offering a 24-week program that includes co-working spaces, training workshops, and consultation and guidance sessions. It also connects participants with relevant stakeholders and investors, helping them strengthen their market readiness and build sustainable business models.

The program further includes specialized tracks focused on sports tech solutions and investment-related innovation to improve service quality and expand opportunities for innovation within the sector.

This incubator builds on Monsha’at’s ongoing efforts to empower entrepreneurs and SMEs, turning innovation into sustainable economic opportunities and supporting the development of the sports sector in line with Saudi Vision 2030.