A total of 20 Korean companies are taking part in the Biban 24 Forum, held under the theme “Global Destination for Opportunities”, with the aim of giving Saudi entrepreneurs opportunities to represent them locally and enabling their entry into the Saudi market by establishing specialized online stores that display their diverse products.
The products offered by the Korean companies fall into three main categories: cosmetics, care devices and tools, and beauty accessories, with a focus on the latest Korean innovations in beauty and care. These products represent a major opportunity for entrepreneurs and SMEs to form quality partnerships with the Korean companies, strengthening opportunities for growth and expansion in the local market.
This participation comes in line with the objectives of the Biban 24 Forum in opening new investment fields for entrepreneurs and supporting the founding of startups, as well as introducing them to the investment opportunities available in the public and private sectors. The forum also seeks to strengthen the Kingdom’s position as a global hub for entrepreneurship by attracting foreign investment, supporting innovation, and providing an ideal environment for turning ideas into tangible projects.
As part of the Biban 24 Forum, the Small and Medium Enterprises General Authority “Monsha’at” signed a cooperation agreement with the Korean Ministry of SMEs and Startups, with the aim of developing innovative projects between the two countries and strengthening cooperation in entrepreneurship.
The Biban 24 Forum is one of the international events specialized in entrepreneurship, bringing together more than 250 speakers and 150 supporting entities and offering more than 420 workshops, giving entrepreneurs a unique opportunity to meet local and international experts, strengthen the culture of innovation, and launch into the business world.