The General Authority for Small and Medium Enterprises "Monsha'at" concluded its sixth franchise tour in the Tabuk region yesterday, in collaboration with the local chamber of commerce. The tour featured presentations on investment opportunities for participating brands and their expansion in the region, as well as enhancing connections between entrepreneurs, investors, business owners, and relevant entities. The two-day tour was organized in partnership with the Ministry of Commerce, the National Transformation Program, the Social Development Bank, the Saudi Business Center, and the Small and Medium Enterprises Bank. The event, held at the University of Tabuk, facilitated numerous advisory sessions with leading experts in various fields relevant to entrepreneurs. A total of 20 brands participated in the tour, along with 6 support entities from both the public and private sectors. During the tour, 8 specialized workshops were conducted, featuring several enabling entities. The workshops focused on important topics such as the legal aspects of franchising, the accreditation process for intermediaries in the sector, the services and products offered, as well as how to market brands and develop their operational manuals. This sixth tour in Tabuk is part of Monsha'at's efforts to support the franchise sector, which is a vital pillar for the growth of small and medium enterprises, aligning with the objectives of Saudi Vision 2030 to strengthen the national economy and support entrepreneurs. In the same context, the tour will resume its activities at its seventh stop in the Hail region in the coming period. Entrepreneurs and interested individuals can register through the link: https://franchisesa.monshaat.gov.sa/step1 to know more about the main activities and programs in detail during the tour.