The Small and Medium Enterprises General Authority “Monsha’at” will hold Media and Marketing Week, with the participation of several enabling entities from the public and private sectors, from July 20 to 24 at the SMEs Support Centers in Riyadh, Al-Madinah Al-Munawwarah, Jeddah, and Al-Khobar.

The week will feature more than 45 entrepreneurial meetings and several consultation sessions, with the participation of 70 enabling and supporting entities, including the Ministry of Commerce, the Saudi Broadcasting Authority, the General Commission for Audiovisual Media, the Saudi Authority for Intellectual Property, the Saudi Export Development Authority, and the Government Communication Center at the Ministry of Media.

Media and Marketing Week aims to raise entrepreneurs’ awareness of the investment opportunities in the sector by introducing them to the services and programs offered by government and private entities that support SMEs in the sector.

The week will include SME support councils and many in-person and virtual meetings, with the participation of Doctor Abdulatif Alabdullatif, CEO of the General Commission for Audiovisual Media; Ahmed Almajhad, Director General of Trade Systems and Policies at the Ministry of Commerce; Firas Alhumaidi, Vice President of Goods Exports at the Saudi Export Development Authority; and Doctor Mansour Alenzi, Supervisor of the Executive Office at the Saudi Broadcasting Authority.

Through its specialized weeks, Monsha’at seeks to continue its supporting role in opening new horizons for SMEs. It invites those wishing to benefit from Media and Marketing Week to register for Media and Marketing Week to learn about the panel discussions, session times, and other programs the week will feature.