The Small and Medium Enterprises General Authority “Monsha’at” signed a cooperation agreement with Elaqat Public Relations and Communication to provide specialized consultation services to small and medium-sized enterprises via SMEs support centers and Nawafth Monsha'at app, aiming to enhance their readiness and communication capabilities.

The agreement focuses on leveraging Elaqat's specialized expertise to deliver consultation services to SMEs. Areas of cooperation include providing guidelines and supporting tools to equip entrepreneurs with relevant knowledge and professional practices.

Monsha'at said the agreement forms part of public-private partnerships aimed at expanding specialized services and supporting the Kingdom's entrepreneurship and SMEs ecosystem.